6 Models Who Launched Their Own Natural Beauty Brands

In recent years, a trend has emerged among fashion icons who are not only known for their striking looks and style but also for their entrepreneurial spirit. A number of models have stepped into the realm of natural beauty, launching their own brands that promise eco-friendliness and wellness. This article explores six influential models who have made a mark with their natural beauty lines, setting trends in the beauty industry while advocating for sustainability and health.

The Rise of Natural Beauty in the Fashion Industry

As consumers become increasingly aware of the ingredients in their skincare and the impact of their purchases on the environment, the demand for natural and sustainable beauty products has soared. Models, often at the forefront of fashion and beauty trends, have taken note and are now leading the charge by creating their own natural beauty brands.

Miranda Kerr – KORA Organics

One of the pioneers in model-founded beauty lines is Miranda Kerr, who launched KORA Organics in 2009. Kerr’s brand is built on the premise of providing customers with certified organic and natural products that are not only effective but also environmentally conscious.

Josie Maran – Josie Maran Cosmetics

Josie Maran stepped onto the natural beauty scene with her eponymous line, Josie Maran Cosmetics. Her brand is famous for its argan oil-based products and commitment to pure, fair trade ingredients, and eco-friendly packaging.

Rose-Marie Swift – RMS Beauty

Makeup artist turned model Rose-Marie Swift launched RMS Beauty after experiencing health issues related to toxic beauty products. Her brand focuses on raw, food-grade, and organic ingredients that promote a healthy lifestyle.

Christy Turlington – Sundari

Supermodel Christy Turlington co-founded Sundari, a skincare line that combines her passion for yoga and wellness. The brand’s philosophy is to create products that nurture and respect the body, mind, and spirit.

Caroline Trentini – C.Trentini

Brazilian model Caroline Trentini launched her brand C.Trentini to offer a range of natural skincare products that are rich in native Brazilian ingredients and focus on sustainability.

Gisele Bündchen – Sejaa Pure Skincare

International supermodel Gisele Bündchen introduced Sejaa Pure Skincare with the goal of creating a line that reflects her personal values: purity, environmental responsibility, and mindfulness.

FAQs About Models and Their Natural Beauty Brands

Why are models creating their own beauty brands?

Models are leveraging their expertise in the beauty industry to create brands that reflect their personal beliefs in natural ingredients, sustainability, and conscious consumption.

What makes these beauty brands ‘natural’?

These brands typically use organic, non-toxic, and sustainably sourced ingredients, and often have eco-friendly packaging and production methods.

Are natural beauty products as effective as traditional ones?

Many natural beauty products are designed to be as effective as traditional products, using scientifically-backed ingredients that nourish the skin without harmful additives.

How do these models’ beauty brands contribute to sustainability?

By using environmentally responsible ingredients and packaging, these brands aim to reduce their carbon footprint and encourage a more sustainable beauty industry.

Can consumers trust the quality of beauty brands launched by models?

Many of these brands have established a reputation for quality and effectiveness, often backed by the models’ personal commitment to health and wellness.