Petal by Pedal: Flower Delivery Powered by Bikes

Spreading Joy Through Flowers

In our busy world, it’s easy to get caught up in the day-to-day demands of work, family, and life. Sometimes we need a gentle reminder to pause and appreciate the small moments of beauty that surround us. Petal by Pedal, a fledgling flower delivery service, aims to do just that by bringing bouquets of fresh-cut blooms straight to people’s doors via bicycle.

Pedaling for Posies

Petal by Pedal was founded in 2019 by longtime friends Claire Brown and Eva Green. Claire worked as a florist and Eva as an avid cyclist, so together they dreamed up a business that would combine their two passions. The concept was simple but innovative – take orders for flower arrangements online or over the phone, craft beautiful bouquets using seasonal stems purchased from local flower farms, then deliver the finished arrangements by bicycle to customers across the city.

Eco-Friendly Flower Power

By relying on pedal power instead of trucks for deliveries, Petal by Pedal has a tiny carbon footprint compared to traditional flower shops. The company sources blooms from regional growers so stems don’t have to travel far between farm and front door. Bouquets are crafted in reused containers and wrapped in recycled paper or jute fiber. Even the office is green – Claire and Eva set up shop right in Eva’s apartment to eliminate commuting and unnecessary overhead.

Spreading Unexpected Joy

While starting up any small business has challenges, Claire and Eva say the smiles they get to witness when people answer the door to find a bouquet just for them makes all the hard work worthwhile. Lots of their orders come from folks sending flowers to loved ones across town just because, often with a note that simply says “thinking of you!” Though initially focused on individual deliveries, Petal by Pedal provided flowers for its first wedding this season thanks to word-of-mouth buzz about their one-of-a-kind service.

Looking to the Future

As Petal by Pedal moves into its second year in business, Claire and Eva have plans to continue expanding while staying true to their core mission of spreading joy through flowers. The duo is considering bringing on a third team member to help with higher order volumes in the wedding and event seasons. They also want to partner with more regional flower farms to ensure a diverse, sustainable supply of blooms. No matter how much Petal by Pedal grows, each arrangement will still be hand-delivered with care – on two wheels, of course!

Frequently Asked Questions

What areas does Petal by Pedal deliver to?

Currently, Petal by Pedal delivers to customers located within the city limits. We offer same-day delivery for orders placed before noon.

Do your flowers come from local farms?

Yes! We source blooms from small regional flower farms located within 150 miles of the city whenever possible. This supports local agriculture and reduces the mileage our flowers travel.

What happens if I’m not home during the delivery window?

No worries! Our delivery team will leave your bouquet on the doorstep with care along with any special delivery instructions. If you have requests like hiding an arrangement as a surprise, just let us know when you place your order.

Can I customize my own bouquet?

Absolutely! While we always have seasonal signature arrangements available on our website, we also offer fully customizable orders. Share your color preferences, style ideas, and any special requests when placing your order and our designers will craft a one-of-a-kind bouquet just for you or your special someone.

Do you deliver more than just flowers?

For now we’re focused solely on flower delivery as we get our pedals underneath us as a new small business. However, we hope to expand our offerings in coming years to deliver other gift items that spread cheer – maybe even pedaling pastries or coffee! Be sure to follow us on social media for any updates.